Finding & Fixing Duplicate Meta Descriptions
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REWRITE Short Meta Descriptions for SEO

Using Google Search Console (formerly Google Webmaster Tools) I discovered nine "Short meta descriptions" on my website. You can see this shown in the image below. Google says: "Meta description information can give users a clear idea of your site's content and encourage users to click on your site in the search results pages."

Google Webmaster Short Meta Descriptions
The right column shows the URL for the page.

What's wrong with Short Meta Descriptions?

Short meta descriptions are considered bad SEO (Search Engine Optimization).
Did you ever notice when you do a search that there is a description below the URL?

Below is an example of a Google search results for an HTML page on my website with a short meta description.


Because this had a Short Meta Description Google just took some text from the page. Boring.....boring....boring. My mistake.

Sometimes if Google does not like your Short Meta Description it will make up its own.
One website authority called them "snippety snippets". They were jesting of course, but would you rather write the description for your web pages or let Google do it?

Google Search image of Alphonse Mucha Bracelet by Harriete Estel Berman

I rewrote the Short Meta Descriptions shown in the Google Webmaster Tools.

My preference both from an SEO standpoint and human interest is to use keywords that discuss the concept behind the work and relevant information about images or materials in my work.

Embossed Oval Alphonse Mucha Bracelet is about how famous paintings are made into souvenirs in museum gift shops and printed on candy tins as an indication of good taste by Harriete Estel Berman.

RECOMMENDATION for best website SEO Practices
Try to write original descriptions, keywords, and titles on every page. Not only is it boring to your customer, clients, or collectors if everything is the same, but variety in your descriptions and keywords might capture a new or more diverse audience.

An additional factor is that Google now recognizes if you copy and paste the same description, title or keyword onto every page. Google downgrades your website if they find duplicate content.

Three art jewelry bracelet in guilt frame of tin cans as a commentary on ART Jewelryt J
ART Jewelry Bracelets with Tin Gilt Frame      2007
The Alphonse Mucha Bracelet is part of this series.

Art jewelry Botticelli Birth of Venus from cookie tins as an indication of good taste.e

Renoir Art Jewelry Braclets printed with famous paintings as an indication of good taste.c

Museum Art Jewelry bracelet by Harriete Estel Berman from recycled tin cans printed with famous paintings

Berman bracelet based on Britto style tin can

Britto Original Tin Art Jewelry from post consumer recycled materials

This post was updated on July 11, 2022, to provide current links.