Cash Cow, Sacred Cow, Purple Cow
May 13, 2013
The SNAG Professional Development Seminar is coming up soon.
The topic for 2.5 hours of programming is:
"Cash Cow, Sacred Cow, Purple Cow"
The Professional Development Seminar will have the fabulous volunteer efforts of Lindsey Snell who will blog and tumbler the lecture LIVE!!!! from Toronto, Canada, on Friday, May 17, 2:30-5:30pm EDT.
https://twitter.com/PDS_News
Here is what Lindsey Snell has to say about our topic:
"I'm really looking forward to the PDS! The topics seem very well timed and I think it will really resonate with people at the conference" [along with the listeners on tumbler & twitter].
"This stems from the kinds of recent
conversations that are happening with many of my peers. This is
especially relevant to those students who are about to embark on the
transition out of academia. There is a definite sense that things are
very different from the lives that our professors have known and we need
to be working independently to adjust to the way things are now."
"Especially
with the rise of general interest in DIY culture, interactive media,
social networking, and much more, many of us feel that being talented or
a great maker will not prove to be as fruitful as it once was. There is
a tension between the expectations of having good craftsmanship and
design skills and the ability to develop one's identity as a maker and
networker."
"In the last discussion I had with a friend, I think
we used the phrase "social as survival" for a way to think about things
now. Not only is being unique important as ever, but visibility and
accessibility are essential."
"Also, alternative exhibition
spaces are exciting and rarely get discussed in comparison to
traditional galleries and museums. I always think of the Clutch Gallery
that is still in Chicago- it was a girl's handbag that was transformed
into a mini traveling
space."
"I'm
sure I could go on forever about all of this-but that is precisely why I
am excited about this presentation. It really should start good and
necessary discussions about contemporary issues."
-Lindsey
Attend the PDS
Anyone may attend the Professional Development Seminar.
Date: Friday, May 17, 2013
Time: 3:00 – 5:30 pm
Location: Canadian Hall, Fairmont Royal York Hotel
Address: 100 Front Street West,
Toronto, Ontario, Canada M5J 1E3
Admission:
- Free with conference registration, OR
- Purchase a Friday day pass.
- Purchase a PDS pass on day of event at the conference registration desk onsite at the hotel (PDS pass will also get you into the Vendor Room and the SNAG Juried Student Exhibition).
This year's program was inspired by two TED talks:
Seth Godin: How to get your ideas to spread
Joseph Pine: What consumers want
Our speakers include:
Lara Bazant- “Bringing the Purple Cow to the Market: Tapping Into the Experiential Economy”
Michelle Bilodeau – “Milking Your Purple Cow in Fashion”
Natasha Granatstein – “The Unexpected Purple Cow: Pop-Up Stores and Alternative Exhibition Spaces”
Justin D. Hartzman - “All You Can Eat” Website – Customizing the Cow: New trends in New Trends in Cross Platform Web Optimization”
Rachel Timmins – “Purple Cow: Documentation via video and photography”
LECTURES FROM Past PDS
All of the PowerPoints from the past three years of the Professional Development Seminar were recorded and made into a SlideShare presentation with audio. Fourteen presentations from the SNAG Professional Development Seminar can be found on the SNAG website. The information is intended for artists and makers in all media.
The Professional Development Seminar is organized by Brigitte Martin, Andy Cooperman and myself, Harriete Estel Berman.